Luxoro – Packaging Premiere

For Luxoro Kurz’s presence at Packaging Première, I created a series of custom illustrations developed in collaboration with Onice Design as part of the event’s visual communication campaign.

 

Inspired by iconic stories such as Alice in Wonderland, Snow White, Beauty and the Beast and Dr. Jekyll & Mr. Hyde, the project combined event illustration, branding and exhibition design to create a bold and recognizable visual identity across the stand, printed materials and digital communication.

 

The illustrations were designed to strengthen Luxoro Kurz’s presence during the international packaging fair, translating the brand’s innovative approach into a contemporary visual language with strong editorial influence.

 

This project reflects my approach to branding illustration, event visual identity and visual storytelling for international brands and cultural events.